Business owner · tech enthusiast · racing fan

Craig Atkins: Good ideas.
Great people.
Let's talk.

Hi, I'm Craig. I love building businesses, making technology useful and having the conversations that spark what comes next.

Craig Atkins sitting on a teal sofa, holding a coffee
A proper conversation starts here.
A few things I'm intoBusiness & peoplePractical technologyBig conversationsMotorsport
Craig Atkins smiling while seated
01 / A bit about me

Curious by nature.
Practical by choice.

I'm Craig Atkins, founder and managing director of 1-Fix, an IT services business helping organisations make more of technology. I've spent more than 20 years building the business, learning from brilliant people and figuring out what actually makes a difference.

I'm fascinated by how AI, automation and good old-fashioned human ingenuity can make work better. I like getting past the buzzwords, asking questions and sharing what I've learned along the way.

Outside work, you'll often find me talking about racing, planning the next adventure or connecting with people who have a story to tell.

1-Fix ↗Founder & managing director
Linktelligent AI ↗Founder · practical AI consultancy
02 / What I do

Ideas are better
when shared.

My world sits somewhere between business, people and technology. I'm always interested in the ideas, and the people, that bring those things together.

01 / BUSINESS

Building 1-Fix

Leading an award-winning IT business and helping organisations use technology with more confidence.

Explore 1-Fix ↗
02 / AI & AUTOMATION

Making AI useful

Exploring practical ways for businesses to spend less time on repetitive work and more time doing what matters.

Discover Linktelligent ↗
03 / CONVERSATIONS

Bossing IT

A new podcast in the works, exploring the people and stories behind business, with a healthy dose of curiosity about the future.

More to come · Say hello ↗
03 / Listen & watch

Better together.
Better out loud.

I enjoy honest conversations about the realities of running a business, the possibilities of technology and everything we learn along the way.

Featured conversation / Network Group

Lean Back While We Lean In

A conversation with fellow business leaders on the Network Group podcast, touching on leadership, community and the opportunities AI brings.

Watch the conversation ↗
Network Group podcast video thumbnail
04 / Away from the desk

Life in the
faster lane.

I'm a lifelong motorsport enthusiast, Treasurer of the Caterham Graduates Racing Club ↗, and someone who's happiest when there's a good racing story to tell.

One highlight? Racing a Jaguar E-Type at Daytona in the USA. That one still makes me smile.

The Jaguar E-Type at Daytona at night
Daytona, USA · The Jaguar E-Type
05 / Get in touch

Let's start a
conversation.

Looking for a podcast guest or speaker? Have an idea for a collaboration? I'd love to hear what you're working on.

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